AI & Social Media
What is AI? Artificial Intelligence (AI) is a multidisciplinary field that focuses on developing intelligent systems that can perform tasks typically requiring human-like intelligence. It involves numerous aspects of computer science, mathematics, and cognitive science to create machines that can perform tasks autonomously, such as problem-solving, learning, planning, language understanding, facial and speech recognition, and […]
The Top 6 Social Media Marketing Events To Attend in 2023
If you’re looking to trailblaze the world of social media, a goal-orientated, creative and, above all, an eager-to-learn mind is key. Get your professional calendar ready in 2023 by looking at which global social media marketing events are worth making time for. Influencer Marketing Hub Attend the online event from Influencer Marketing Hub, the biggest […]
Digital Marketing Mistakes to Avoid
Digital marketing is clearly the way forward and brands are hopping on some of the latest trends, hoping for an increase in conversions. However, it’s not enough to just jump onto the latest trends, or have a presence where your audience is. You need to get their attention with content that is highly engaging, relevant […]
How Does Online Reputation Affect Your Business?
With most potential customers heading online to find your business, brand reputation management has become critical to achieving long-term goals. In a digital world, a poor online reputation can damage a company’s bottom line. However, protecting your brand’s image on social media will deliver significant benefits, including: Increased conversions A growing list of loyal followers […]
The Benefits Of Using A Social Media Content Calendar
The very best and most successful social media marketing campaigns require planning, strategy and organisation. In the day to day of managing social profiles, publishing meaningful content can sometimes be forgotten about. A social media content calendar can keep you focused and ensure you only post high-quality content. What is a social media content calendar? […]
6 best ways to grow your YouTube Channel
The rise of video marketing is over – it no longer needs to rise. Video is now the undisputed king of digital content! And, whilst sites like TikTok, Facebook, Instagram and your own native website are great places to host video content, maintaining a YouTube channel is the best option for video promotion of your […]