Most Popular Social Media Networks in the UK
A list of the best social media networking websites in the UK for 2021 with a proven track record in offering a high return on investment for your business products and/or services. We will be updating this list quarterly based on the market as well as our own agency-generated data. See our exclusive table for business networking here.
|Description||UK Users||Total Users||Useful information|
|Facebook:||A social networking site that makes it easy to connect with family & friends onlin||51,150,000||2,890,000,000|
Highest traffic occurs between 1-3pm, however more engagement can be found between 7-8pm
It is the #1 social network in the world.
|YouTube:||YouTube is the foremost website for long-form video content||35,600,000||2,290,000,000|
1 billion hours of YouTube is watched daily
35% of the UK population actively use the website.
|WhatsApp:||A chat aplication that supports photo and video sharing features additionally to text mess||30,100,000||2,000,000,000|
Available in 60 languages.
There are over 50 million WhatsApp Business users.
|Instagram:||A photo, video and live video sharing platform owned by Facebook||28,810,000||1,380,000,000|
995 images are uploaded to Instagram every second.
33% of Instagram users are aged between 25 and 34.
|Twitter:||A Micro-blogging platform with a strict character count for posts||17,550,000||397,000,000|
350,000 Tweets are posted every minute.
PS: The blue bird is called 'Larry'.
|Tik Tok:||Video creation application allowing users to make 15-second long videos.||17,300,000||732,000,000|
41% of TikTok users are aged between 16 and 24.
|LinkedIn:||B2B platform for networking.||31,200,000||740,000,000|
Content creation on LinkedIn increases 60% year-on year.
LinkedIn Livestreams increased by 437% over the last year.
|Snapchat:||Images and video sharing chat application with built in timers on posts.||19,800,000||514,000,000|
73% of Gen Zers are on Snapchat.
63% of users open the Snapchat app every day.
|Tumblr:||A micro-blogging platform, especially popular amongst young adults and women.||7,000,000||319,000,000|
Tumblr is most popular among young adults: 13% of 18- to-29-year-olds said they used the service.
|Reddit:||Karma-based social networking platform featuring entertainment, sports & political posts.||6,310,000||430,000,000|
Reddit is the 18th most visited site in the world.
|Skype:||Telecommunications application that provides video & voice calls via the Internet.||300,000,000|
The mobile app has been downloaded over 1 billion times
|Pinterest:||A visual discovery engine for finding ideas like recipes, home & style inspiration.||10,300,000||478,000,000|
UK is ranked as the 5th country with an audience of 10.38 million users on Pinterest.
|Flickr:||Flickr is a photo-sharing platform & social network where users upload photos for others.||112,000,000|
Flickr offers 1TB of space for free.
|Vimeo:||A video sharing platform that includes features such as live-streaming & customization.||412,085||170,000,000|
Vimeo is home to more than 60 million video creators.
|Foursquare:||The most trusted, independent location data platform for understanding how people move .||50,000,000|
Has more than 55 million monthly active users.
|Medium:||An online publishing platform.||60,000,000|
Medium was originally an invite-only application. it is now open to anyone.
|F6S:||A Startup community where Startups grow together through Startup Programs, Deals & Jobs.||2,000,000|
The F6S community includes 16,000 of the world's top corporates, governments, and startup programs.
|Crunchbase:||The leading destination for company insights from early-stage startups to the Fortune 1000||150,000|
Over 60 million annual visitors.