Search Engine Optimisation

Google’s organic search page can generate significant amounts of traffic and revenue making search engine optimisation (SEO) a critical part of a successful marketing campaign for your business. The traffic generated from this activity still has the highest return on investment (ROI). As part of your campaign we monitor your website’s results constantly and measure impact on revenue. Investing in SEO is a measurable practice much like paid advertising and reports show increase in site performance.

Organic optimisation delivers proven results in an experience-driven market. Our account managers will determine your key business goals and deliver on key performance indicators (KPI’s).

It is highly important to be visible for all keywords relevant to your business. Not solely for revenue reasons. Good rankings aid in building brand reputation and trust in your company. Your site’s ability to rank highly is linked consumer perception of your business’ success, so we work towards increasing your overall presence and not just gaining top positions for keywords with low return of investment, resulting in increased revenue.

Unique content still remains the focus of most optimisation campaigns. Optimising the site structure is equally important, so you might need some budget for development work. SEO is not magic, but the result of hard work and good coordination between you and your SEO agency