Twitter partners with AP and Reuters to target misinformation
Twitter’s curation team has recently decided to collaborate with news organisations Associated Press (AP) and Reuters to target misinformation. This marks the first time Twitter has formally worked with news outlets to combat fake news. Twitter has been making moves to fight against misinformation for a while now. The social media platform made waves last […]
Instagram looks to copy TikTok’s Reel Feature
Social Media platforms are always looking to revitalise and add new features to their applications. In recent years, social platforms have started to mimic – in some cases completely clone – each other’s features as they prove to be more popular. We saw YouTube, Facebook and Instagram clone Snapchat’s story feature as consumers opted for […]
How hackers are scraping personal data off social media
Internet behaviour and permissions have changed so much that hackers don’t even need to do anything illegal anymore. People are willing to share their name, location, age, employment status, job role, relationship status and profile picture willingly and publicly. Sometimes this is all a hacker needs to profit. Hacker Tom Liner and the great LinkedIn […]
Twitter Fleets Feature Lives Up To Its Name (Blink & You’ll Miss It)
In the grand scheme of the social media landscape, Twitter has a lot of work to do if it wants to reign in the likes of Facebook and Instagram. Whilst the latter platforms have total active monthly users in the billions, according to Statista, Twitter averages 206 million active users a month – and this […]
Essential Social Media Tools
Jumping into the social media landscape without any help is no different from a plumber going to work without his toolbox. There is a bevy load of tools that can aid your social media project, whilst giving you professional and quality-looking content. Today, we’ll be looking at essential Social Media applications and software you need […]
Facebook Going Virtual: Welcome To The ‘Metaverse’
Facebook pulls in over 2.89 billion active users a month. Mark Zuckerberg, CEO of Facebook, knows that Facebook is at the forefront of social media and he’s ready to flex his muscles and innovate … and this time he’s going virtual, with the ‘metaverse’. Confused? Don’t worry, we’ll break it down for you. What is […]
How does Web Design Affect Buying Behaviour?
In this digital age, 89% of customers use the internet to make purchasing decisions (Digital Influence Index 2012). Most website visitors desire something specific. If they access your site because of their interest in your product or service, that doesn’t necessarily mean that they’re going to stay. You have 3 seconds to show a user how […]
The importance of a social media brand voice
According to stats delivered in the Circle Research ‘White Paper’, 77 per cent of B2B marketing leaders say branding is critical to growth. Specific numbers aside, that’s an impressive proportion of the world’s greatest branding brains who agree on this particular marketing strategy. This isn’t all that surprising given that, in these tech-savvy times, BuzzStream […]