Social Media Marketing Basics 1
A disaster that’s waiting to happen Many medium and large-sized companies have left their social media marketing with their IT department, a junior executive or a self-proclaimed social media marketing guru. Other companies have given tasks to members of their teams who frequently use social networks such as Facebook or Twitter. Contrary to the popular […]
Google Buzz Obituary
Google Buzz, the awkward offspring of Google inc. was put to rest on October 14th at 10:03am EST. The site was an attempt at combining social media interaction with emails yet it never caught the public’s full attention. Throughout its short lived life Buzz was criticised for being too open and it always lived in […]
Timeline = The new Facebook profile design
Facebook will release its new Facebook profile designs to the public over the next few days. The update offers a range of new features. As the video above shows, users’ profile pages will be transformed into online scrapbooks known as “Timelines”. The pages will allow people to view their friend’s life stories, showing images of […]
The King of Social Networking! A story about Facebooks Reign
The press have been using the term “Facebook killer” since the site hit the mainstream. In the past few years social networks have come and gone, with Myspace being the most famous networks to lose its crown in recent years. The idea of a social site being the most popular for a long period of […]
What is Google +?
Google + is the new social network from the search giant. The website feels like a Facebook clone with the added benefit of grouping users together in what Google calls “Circles”. The US Company has been trying to get into the social market for several years with both Google Wave and Buzz failing miserably […]
Location Based Marketing. The Next Big Thing?
Over the past few years, consumers have changed their mobile buying habits and have bought smartphones instead of normal feature phones. Iphones and Android products have taken over and according to recent data; more than 35% of the UK now owns a smartphone. 59.3% of these smartphone users are now interacting on social media networks […]
Facebook Ads. The Online Billboard?
Facebook ads are the little images displayed on the side of the website; they are usually informing you of a product or service while browsing your friend’s profiles. Many people think of them as online versions of billboards with the added business benefit of a website link. They allow a business to inform and persuade […]
Should your business market through Twitter?
When people think of social media their first thoughts are usually Facebook and Twitter. Facebook is an ideal place to market within the UK because nearly 30 million people are on the site. While many of its users are below 25 years old, 28.5% of the UK audience are actually between 35 and 54. […]
Are you listening to your customers online?
While many companies create social media profiles simply to advertise their products and services, some customers will expect to be able to interact and voice any queries with a brand through social networks. Twitter is one of the most famous ways to communicate with brands online. Some users now tweet questions and problems to companies […]
Happy Birthday Facebook!
This week Facebook celebrated its 4th Birthday and despite lawsuits, the social network has had a great 4 years. The network, dethroned MySpace, passed 600 million users and has even had a film made about it. Founder and CEO Mark Zuckerberg has been transformed into a geek celebrity and many other companies have tried to […]