Google removing PageRank
There is a lot of buzz in forums recently after Google announced their intention to remove PageRank from the Google toolbar. Many argue that this is a tool used only by webmasters to SPAM the web. Is Google trying to find an easy way out by blocking access to information about it’s algorithm that could […]
Rooting out invalid traffic using Analytics
If you are using site-targeted campaigns with AdWords it’s very easy to root out invalid traffic depending on your goals. If for example you need many pageviews, have a look at your AdWords analysis in Google Analytics or any other analytics software you are using and check how many pageviews an advertiser is bringing on […]
Facebook photo album bug
I have had two Firefox crashes yesterday when trying to create new albums in Facebook using Firefox. The Internet Explorer 7 browser requires ActiveX installation but then works fine. However I hate IE so dear Facebook please sort this out asap. Anyone else had this?
Business blogging and content strategies
Many business people and especially SME‘s are very surprised when consultants suggest the setting up of a blog. Retailers seem to be more shocked by this new-found craze, as they call it. They cannot understand why people would read them and are completely lost as to what to write. Which is understandable as we are […]
PPC traffic tracking tool by KeyTrail
We normally don’t review products here but here is a post about KeyTrail. If you are a small or medium size business or a search marketing specialist with limited resources then you need to have a look into this. It gives you control over PPC spend, however small or big and helps you understand the […]
US language in UK search engines
This is a simple suggestion to Matt Cutts and the Google search engine quality team. UK users do NOT need to see spelling suggestions that are American. If you follow the search below you will see what I mean: http://www.google.co.uk/search?q=search+engine+optimisation Why do we get the suggested spelling of ‘optimization’ when the correct spelling in the […]
Facebook evil for business?
News that Facebook use is spiralling out of control in the UK is of no surprise. It’s also fairly understandable that over 50% of UK employers banned Facebook in the office. So far so expected. It is nonsensical however to hear that Siemens is leading a corporate relations plan for it’s 6,430 employees on Facebook, […]
Target sites with Google AdWords
The Google AdSense network is not the best place ever. There are thousands of very strange looking sites with questionable traffic. Google’s answer to this self inflicted mess is the site-targeted campaign option in Google AdWords. You can select from a list of better quality and traffic websites and see the pageviews and conversions increasing. […]
The business of domain names
Finding a good domain to register and kick-start your business with was never easy. Things have however become much worse recently. There are many reasons for this. If we are going to start naming and shaming we have to start with ICANN. These are the people that control the rules around domain registration and them […]
The widget war – dancing in the social space
With Facebook opening it’s doors to widget development there is one more reason to think of the widget war. The number of websites using widgets and the amount of users interacting with them is increasing rapidly. Companies are already gearing up to enter the social networking space with widgets leading to their products and services. […]