If you are still thinking about whether to run a social media campaign or not, think again. Companies that dared over 6 months ago are now rethinking their positioning and refining methods. We are helping a number of companies with their social marketing so here are 5 basic points:
- Communicate. Be sincere and informative but don’t forget you are there to sell.
- Integrate. If you are going to run successful campaigns then merge activity across channels. Have a central strategy to all your social media interaction.
- Source content. Social networks are content hungry. Find clever and cheap ways to source valuable content. Work with people that can get you cheap content.
- Use an agency. Why do all the rookie mistakes when you can have experienced help at hand. Some tasks are too time-consuming so free up resources.
- Rethink your pitch. Don’t just scream, add value. Think about the user and why would they absorb your message. Be fun and be clever in your marketing to a sensitive crowd with a voice.
Happy social marketing!
7 Responses
If you want to build contacts and market your business to potential customers without spending much money, joining a social networking website could be the solution, but we all need guidelines and I think these 5 points illustrate quite simply the basic ‘rules’ we all need to consider.
Nice consideration of essential tips for social marketing….definitely this will help number of companies that how to do better work with social media.
I give you one tip for social media. Make the content easy to share by people.
Yes , agreed. Social Medial is the fastest way of networking
So true.
A post with data of un-ambiguity and expressiveness of precious knowledge on the topic. I enjoyed reading this but would like it if you posted more often.
Hope that is not too much of an incovenience.
Great article!